Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
One month after a Florida newspaper called its gun show ad placement over murder coverage a "regrettable coincidence," Charleston's Post and Courier has trotted out the exact same excuse for a similar judgment error.
In today's example, the South Carolina newspaper ran a sticky-note ad for a gun store over its coverage of Wednesday's horrific killings of nine church-goers at Charleston's Emanuel African Methodist Episcopal Church.
"The front-page sticky note that was attached to some home delivery newspapers on the same day as this tragedy is a deeply regrettable coincidence," the paper told a Facebook commenter, according to Poynter.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in