Virtual teen club eliminates bouncers, fake IDs, hook-ups

For teens who want to feel like grown-ups—and don’t they all?—a small startup animation company, Evil Twin Studios in San Francisco, has an idea: a groovy new virtual club called the Pussycat Dolls Lounge. Kids can build their own virtual characters, make their own virtual small talk, even get kicked out of the virtual club on their virtual asses. What’s in it for advertisers? Sponsorship deals, logo and product placements—on everything from what the kids want to drink or to what they choose to wear.