Virgin's Most Frequent Flier This Year Will Win a Trip to Space

Quite a prize for carrier's new contest

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.

As prizes go, it doesn't get much better than this. Virgin America, Virgin Atlantic and Virgin Australia are holding a contest in which the person who logs the most miles on those airlines between now and next Aug. 7 gets to experience the next level of airborne travel—as a passenger on a Virgin Galactic suborbital space flight. Of course, you have to sign up for Elevate, the company's frequent-flier program, to be eligible. According to the contest rules, the Virgin Galactic flight is valued at $200,000.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in