Viewers buried alive for 'Buried' movie stunt

As far as movie promotional stunts go, nothing beats the jetpack demonstrations in advance of Iron Man. But burying people alive comes pretty close. At last month's Fantastic Fest in Texas, four women agreed to watch the Ryan Reynolds indie movie Buried while buried in coffins that were outfitted with LCD monitors. Not only that, but the stunt involved them signing waivers before getting blindfolded and driven in silence to the burial site, 30 minutes outside of Austin.