Here’s another funny spoof of Ogilvy and Dove’s “Evolution” spot. This one, called “Slob Evolution,” is nicely made. Watch as this young lad is ravaged by too many beers, cigarettes, shots of Tesco’s vodka, takeout curries and greasy newspapers stocked with fish ’n’ chips. By the end, he would blend right in at a football match in the U.K. There’s more on the Web site: Campaign Against Real Life. Also note that the coughing-bird logo at the end of the spoof looks remarkably like the Cig Egret from one of Goodby’s California Coastal Cleanup Day campaigns.
—Posted by Tim Nudd