Taking the pixel-ad idea for a spin

FerrariHere’s another Million Dollar Homepage ripoff, but with a twist. Some guy has started a Web site called Ferrari Billboard and is selling off one-inch squares of ad space on an actual real-life Ferrari for $25 each. Once the surface area is sold (or rather, if it gets sold), he’ll actually buy the car (that’s his main goal anyway), have it commercially wrapped and then take it on a road trip around the U.S. The ads will also show up in 5-by-5-pixel blocks on the Web site, with links leading to the advertisers. At least the guy is honest about being inspired by The Million Dollar Homepage. He writes, “It’s one of those moments when you see an idea and are silenced by its simple genius and overwhelmed with frustration for not thinking of it first.”

—Posted by Tim Nudd