From Special K to Kommerce

#SMW is right around the corner. Join us April 9-11 in NYC to get up to speed on all the latest strategies, technologies and trends you need to be following. Register now.

There’s something about having a guy from Kellogg’s as potential commerce secretary of our great nation that makes us giggle a bit, like a kid who has a sugar-high from scarfing down too many Chocolate Chip Cookie Dough Pop-Tarts after school.

Don’t get AdFreak wrong, Carlos Gutierrez is a great success story: fleeing Cuba and selling cereal from a van in Mexico on the long road toward becoming head of Kellogg’s. (Plus, we know that many of Kellogg’s products are part of a complete breakfast, though in our heart of hearts we’ll always be a tad suspicious about Froot Loops.)

But

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Spring Special

Save 30% Off an ADWEEK Subscription Today!

View Your Options

Already a member? Sign in