Sir Martin discovers new passion: blogging

Sadly, as in years past, I had to miss Davos this year. Bummer. Luckily, WPP CEO and Davos fixture Martin Sorrell is blogging from the World Economic Forum for the Financial Times. That social-media tutorial is coming in handy. So far, he's posted three entries—and one inscrutable photo of himself wearing an Obama ski hat and standing with a dog in the snow. What's clear is that Sir Martin doesn't like crowds. In fact, I get the distinct impression he doesn't think many of his fellow attendees are important enough to be there and make him wait on line.