The 2017 Cannes Lions festival has wrapped up, and it’s time to look back at the winners as a whole, as well as some individual pieces that did well. We’ll begin with a Grand Prix roundup.
Some 23 campaigns took home a total of 28 Grand Prix awards this year. See them all below.
Glass Grand Prix – Fearless Girl
Outdoor Grand Prix – Fearless Girl
PR Grand Prix – Fearless Girl
Titanium Grand Prix – Fearless Girl
(4 Grand Prix)
Client: State Street Global Advisors
Entrant: McCann New York
Production: Craft Worldwide New York / Stuart Weissman Productions New York / Copilot Strategic Music + Sound New York
Integrated Grand Prix – Boost Your Voice
Promo & Activation Grand Prix – Boost Your Voice
(2 Grand Prix)
Client: Boost Mobile
Entrant: 180LA, Santa Monica
Production: 180LA Santa Monica / the Corner Shop Santa Monica / Therapy Studios Los Angeles / Atomica Music Texas
Health & Wellness Grand Prix – Meet Graham
Cyber Grand Prix – Meet Graham
(2 Grand Prix)
Client: Transport Accident Commission Victoria
Entrant: Clemenger BBDO Melbourne
Production: Flare Productions BBDO Melbourne / Airbag Productions Melbourne
Creative Data Grand Prix – Care Counts
Client: Whirlpool
Entrant: DigitasLBi, Chicago
Production: Goodstory Films New York / C41 Media New York / Cutters Chicago
Creative Effectiveness Grand Prix – Van Gogh Bnb
Client: Art Institute of Chicago
Entrant: Leo Burnett Chicago
Production: Ravenswood Studios Lincolnwood
Cyber Grand Prix – Aland Index / Baltic Sea Project
Client: The Bank of Åland
Entrant: RBK Communication, Stockholm
Cyber Grand Prix – Did You Mean Mailchimp?
Client: Mailchimp
Entrant: Droga5, New York / Mailchimp, Atlanta
Production: Resn Wellington / Juco Los Angeles / Brosmind Barcelona
Design Grand Prix – The Unusual Football Field
Client: AP Public Company Limited
Entrant: AP Thailand, Bangkok / CJ Worx, Bangkok
Production: Meour Bangkok
Digital Craft Grand Prix – Notget VR
Client: Björk
Entrant: Analog, London / W&N Studio, London
Production: Analog London
Direct Grand Prix – Google Home of the Whopper
Client: Burger King
Entrant: David, Miami
Production: Caviar Los Angeles
Entertainment Grand Prix – Beyond Money
Client: Santander Bank
Entrant: MRM//McCann Spain, Madrid
Production: Oxigeno Barcelona
Entertainment for Music Grand Prix – Original Is Never Finished
Client: Adidas Originals
Entrant: Johannes Leonardo, New York
Production: Human New York / RSA Films Los Angeles / Egg Films Cape Town / Exile New York / Blacksmith New York
Film Grand Prix – We’re the Superhumans
Client: Channel 4
Entrant: Blink Productions, London / 4Creative, London
Production: Blink Productions London
Film Craft Grand Prix – Territory
Client: The Blaze (Musician)
Entrant: Iconoclast, Culver City
Production: Iconoclast Culver City
Innovation Grand Prix – The Humanium Metal Initiative
Client: IM Swedish Development Partner
Entrant: Åkestam Holst, Stockholm / Great Works, Stockholm
Media Grand Prix – Innovating Saving
Client: Jet.com
Entrant: R/GA, New York
Production: Prettybird Culver City / Biscuit Filmworks New York / 1Stavemachine Brooklyn / Mackcut New York / Nomad Editing Co. New York
Mobile Grand Prix – The Family Way
Client: Recruit Lifestyle Co., Ltd.
Entrant: Dentsu Y&R, Tokyo
Production: Dentsu Y&R Tokyo / Tokyo Tokyo
Outdoor Grand Prix – Hashtag Billboards (campaign)
Client: Twitter
Entrant: Twitter, San Francisco
Print & Publishing Grand Prix – Burning Stores (campaign)
Client: Burger King
Entrant: David, Miami
Product Design Grand Prix – The Payphone Bank
Client: Tigo-Une
Entrant: Grey Colombia, Bogotá
Production: La Octava Bogotá
Radio Grand Prix – Repeat the Punchline
Client: KFC
Entrant: Ogilvy & Mather Johannesburg
Grand Prix for Good (Lions Health festival) – Immunity Charm
Client: Ministry of Public Health, Islamic Republic of Afghanistan
Entrant: McCann Health, New Delhi / McCann Worldgroup India, Mumbai
Production: McCann Health New Delhi
Grand Prix for Good (Cannes Lions festival) – The Refugee Nation
Client: Amnesty International
Entrant: Ogilvy New York
Production: Asteroide Films Curitiba / Canja Audio Culture Curitiba / Square Pixel Rio De Janeiro
