Salt Lake shop takes pants off for summer

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On the home page of its Web site, Salt Lake City-based ad agency Richter7 includes a clickable heading that asks, “Are we the right fit?” Apparently this isn’t referring to whether the staffers’ pants fit, because they aren’t wearing any these days. A press release from the agency says Richter7 “has mandated a ‘No Long Pants’ policy from July 15 to Aug. 15, 2008, in an effort to keep cool and combat the effects of global warming.”

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