The return of Kool-Aid's pitch(er) man

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The Kool-Aid Man is back! The disgusting CGI of the ’90s is finally gone and Kool-Aid Man is once again a dude in an oversized suit. And though he’s no longer bursting through walls, he’s still plenty potent. In several new spots (“Kitten” is shown above, “Beach” is below), Kool-Aid Man takes on Soda Man and beats him handily in various competitions. Kool-Aid Man’s fancy cargo pants and tweaked slogan, “Delivering more smiles per gallon,” might make you think they’ve dropped his famous “Oh yeah!” catchphrase for good, but I’ve heard an amusing radio ad where he says nothing more than “Oh yeah!” while a housewife asks him leading questions.

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