Racism: Not even a little dab’ll do ya

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This is not part of Dove’s “Real Beauty” campaign. It’s a public-service effort from Saatchi & Saatchi in Australia that imagines racism as a kind of face cream that exfoliates one’s tolerant epidermis to reveal the monster beneath. “Racism. The more you apply it, the uglier you become,” says the tagline. Interesting, in light of the Michael Richards affair. Via Coloribus.

—Posted by Tim Nudd