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More exciting news involving those crazy Australians. This time it involves Vegemite, the mysterious substance celebrated in music from the 1980s and which, unlike Foster's beer, is consumed by actual Australians living in actual Australia. The paste is introducing a brand-new flavor, which people are intensely excited about. And as this JWT Melbourne ad suggests, they need a name for it. They opened it up to a public contest, which in this case probably wasn't the best idea.
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