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Ikea does a ton of marketing worldwide, but its looniest ads come from one agency—BBH Asia Pacific. Just in the past year, it made the hilarious "Bookbook" ad, imagining the Ikea catalog as a futuristic gadget, and the parody of The Shining for Halloween.
Now, BBH and Ikea take you inside the bedroom, promising to "improve your private life" in this latest spot—which is quite suggestive, pun filled and faux retro in parts.
Between Ikea and Durex,
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