Popular toys of the last 100 years

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.

It’s hard to imagine how demand was generated for toys before $100 million ad campaigns, or even before the Sears-Roebuck catalog. But it would have been equally hard for people back then to imagine shoppers crashing through doors and hurting one another over videogame consoles. Anyway, here’s a Forbes list of the 20th century’s most popular toys, the Xboxes of their day (except delivered as promised to the local dry-goods store). It’s too bad the Raggedy Ann doll isn’t still popular—TV stations could use them to mock-illustrate crazed shoppers tearing one another limb from limb.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in