The painful full-body rug burn was worth it

Loverug_copy

Another sexy winner from the 1970s: this ad for the Love Rug, which was some sort of fake-animal-skin bed. "As you stroke, it strokes," reads the copy. "It’s almost like having another lover there with the two of you." Imagine how nice it must have been for the average guy, after a long day in the Big Zip, to frolick around on the Love Rug. Via Spare Room and Copyranter.

—Posted by Tim Nudd