Optical illusion augments Wonderbra boobs

#SMW is right around the corner. Join us April 9-11 in NYC to get up to speed on all the latest strategies, technologies and trends you need to be following. Register now.

You don’t see too many optical illusions in advertising. But when they are employed, it’s usually for a noble cause—like making a woman’s boobs look bigger, as in this homemade Wonderbra spot. Sony Bravia did a few optical-illusion print ads recently, too.

—Posted by Tim Nudd

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Spring Special

Save 30% Off an ADWEEK Subscription Today!

View Your Options

Already a member? Sign in