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Of all the brands to prove that video productions don't have to be elaborate, overpriced boondoggles, the last name you'd expect would be Bentley.
And yet here we are, with a slick short film shot entirely on the iPhones and edited on iPad Airs that come standard in the backseat of the $300,000 Bentley Mulsanne.
The goal was, of course, not to celebrate affordable efficiency. Instead, the creators were hoping to convey the auto's connectivity features, which include a WiFi hotspot and the "twin electrically deployed picnic tables with concealed iPad holders."
The brand obviously risks looking like an old codger waving around a popular kid's toy, and many 99 percenters will likely see the clip's dialogue between design execs as elitest windbaggery that conveys little actual information.
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