Obama ’08, brought to you by Nicorette

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.


If Barack Obama manages to kick his cigarette habit, it’ll be a coup for Nicorette. Questioned at a weekend press conference about whether he was still smoking, the candidate said he wasn’t. “I’ve been chewing Nicorette all day long,” he said. Of course, if Obama doesn’t succeed in staying off cigarettes, it’ll be an unusually public failure for Nicorette. While wishing Obama well in his effort to quit, AdFreak can’t help liking him all the more for having a vice that used to be common among politicians (think of FDR and his cigarette holder) but has become rare in the age of blow-dried, sanitized, poll-conditioned candidates.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in