No more chimps and gorillas in advertising?

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.

Prodded by the well-meaning folks at PETA, the Ad Council says it no longer supports the use of great apes in ads (including chimpanzees and gorillas) because the creatures are often treated badly. PETA vows that it will be "following up with the CEOs of all the top U.S. ad agencies that sit on the Ad Council's executive board, requesting that they follow suit." Many execs will probably roll their eyes and crack wise ("But most of my creatives are monkeys.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in