Nike goes 'Boom!' in new Wieden campaign

Nike has released a new series of ads from Wieden + Kennedy with the simple theme of “Boom!” The spots draw attention to high-impact moments in sports and, presumably, Nike’s role in facilitating them. It’s funny how they keep inserting random clips of women’s volleyball to keep the ads from becoming a total sausage fest. Even funnier are some of the viewer reactions on Hypebeast. One guy “can’t wait to see these crispy fresh ass campaigns on my tele screen.”