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If this doesn't get you in the World Cup spirit, nothing will. It's Nike's new three-minute "Write the Future" spot by Wieden + Kennedy, featuring some of the world's top players seeing into the future, Dead Zone-like, and glimpsing the consequences of their play at this year's tournament. Watch it here, at a column width that does it a little more justice. If it's not the best soccer commercial ever made, I don't know what is.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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