New Baskin-Robbins ad a bit of a car wreck

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Cliff Freeman and Partners scoops up (ha!) a tepid try at humor in this spot for Baskin-Robbins. During Dad's driving lesson, a teenage girl smacks into another car in the driveway. That's OK, Daddy will still take her to Baskin-Robbins. Maybe a few diction classes would cure her of that weird Valley Girl accent. Whatever. The spot's about as bland as a dish of the company's vanilla ice cream. It's a far cry from Cliff Freeman's classic Little Caesars "Pizza Pizza" spots of yore.

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