Need a Room at SXSW? This Agency Is Listing a Free One on Airbnb, but There's a Catch

And that’s what you’ll have to do with this very nontraditional room available on Airbnb for free (well, a refundable $10 a night), inside the Austin office of ad agency Vitro. It’s pretty bare bones, though, and comes with a few key restrictions.

First off, the most salient requirement:

To book this room, the agency says with a smile, you must be “a CMO or higher-level executive from a nationally known brand with an annual marketing budget of at least one million dollars, a penchant for buying great creative work, and a base level tolerance for sleeping on the floor of a currently unfurnished portion of a growing creative agency.”

But CMO or higher-level executives who are used to certain creature comforts might be a little shocked by the amenities, of lack...