Nature would prefer you wear Timberlands

Your choice of hiking boots can be exceedingly important, judging by the experience of the two buddies in this Timberland ad from Leagas Delaney in London. The one guy’s wearing Timberland’s Earthkeepers boots, which are made from environmentally friendly, recycled materials. The other guy isn’t, and the environment quickly gets quite unfriendly on his ass. If his boots are recycled, they’re apparently made from bees, rocks, trees and birds, which are all trying to reclaim their own with their vicious assault on him.

—Posted by David Kiefaber