Mushy, Gushy Google Ad Will Make You Say 'I Do' to a Nexus 5

Every wedding imaginable

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Google continues its heartstring-pulling communications strategy with this lovey-dovey wedding-themed spot for the Nexus 5 that sells the smartphone by selling the camera. It's apparently a super-sweet camera that can compensate for movement, do some weird panorama thing and capture decent stuff in low light. Since phones are now most people's primary camera, the one-feature approach is smart. Google also takes care to cover basically every wedding imaginable: mountain-top weddings, beach weddings, gay weddings, old-people weddings, and nutty-people-who-like-to-dress-up-as-generic-superheroes weddings.

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