Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
In a twist on the typical paid-media marriage-proposal theme, Joe Ferrari (vroom!) popped the question to Laurie Guidice, his girlfriend of six years, on a billboard near Rochester, N.Y., that has a picture of their 20-month-old son, Louis, saying, "Mom, please marry Dad!" She said yes, but it's not like they really need more time to get to know each other better. Why he didn't just propose via an infographic like everyone else, we may never know.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in