Meat-child ad wows Wrath of Cannes judges

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.

At Cannes, you win awards by surviving round after round of rigorous judging and proving your unparalleled skill in the persuasive arts. At Wrath of Cannes, you win by inserting a giant piece of steak into an elementary school photo. (Click the image to enlarge.) The anti-Cannes festival was held Thursday night in Brooklyn. The winning work, for Lea & Perrins steak sauce ("Every steak has potential"), was done by Alan Kwon, an associate art director at RTC Relationship Marketing in New York.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in