Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
He couldn't survive 30 seconds in an oil refinery, or 30 days on Twitter after the Super Bowl, but Saturday Night Live character and Pepsi pitchman MacGruber (played by Will Forte) is getting his own feature film. Yep, that's right. They've begun production on a full-length MacGruber movie packed with mullets, meta '80s references and … what else could they possibly put in there? Lots of obscenity, if you ask SNL star Bill Hader, who read the script and called it a "hard-R comedy."
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in