L'eggs Attempts a Comeback: Too L'ittle Too L'ate?

Just because Kate Middleton can rock sheer pantyhose doesn't mean 20- and 30-something women all over the place will follow her lead. Or does it? L'eggs, the brand that pioneered plastic ostrich-sized eggs as packaging, is looking for a comeback. The timing could be good—there's a white-hot light on Middleton's gams. Or the effort could be futile—our own royalty, Michelle Obama, usually goes bare legged. Anyway, the marketer is stepping up its TV advertising for the first time in more than a decade to try to convince stylish women that hose aren't just for grandma and funerals (or Grandma's funeral).