The Internet not only doesn't forget, it will slap you around if you pretend it does. JPMorgan Chase, which has racked up more than $30 billion in fines and legal fees, announced a Twitter chat earlier this week—a Q&A with JPMorgan vice chairman Jimmy Lee.
— J.P. Morgan (@jpmorgan) November 13, 2013
The response was immediate, vast and hysterical.
How much blood do your executives consume on a monthly basis? #AskJPM
— phreak corps (@freakcorps) November 14, 2013
Whenever I feel like a failure about an idea I came up with, I'll remember the #askjpm hashtag and feel better about myself.
— Jherane (@Jherane_) November 14, 2013
Do you have a secret jail in your offices so your executives get at least one chance to see the inside of one? #AskJPM
— David Dayen (@ddayen) November 13, 2013
As a young sociopath, how can I succeed in finance? #AskJPM
— Tim Donovan (@tadonovan) November 13, 2013
What's your favorite type of whale? #AskJPM
— Matt O'Brien (@ObsoleteDogma) November 13, 2013
#AskJPM Is it true that, while you don't always spit on poor people, when you do, you have perfect aim?
— Charlotte (@LoftusCharlotte) November 13, 2013
It's a touch reminiscent of last year's #McDStories debacle. McDonald's had started that hashtag with the hope that its followers would share nostalgic stories about Saturday-afternoon Happy Meals with their grandparents. Yeah, no.
These #McDStories never get old, kinda like a box of McDonald's 10 piece Chicken McNuggets left in the sun for a week.
— Nicholas Taylor (@NicholastTaylor) January 23, 2012
JPMorgan has responded to the #AskJPM backlash with a simple, straightforward tweet that was just short of saying, "That Q&A? LOL, please disregard."
Tomorrow's Q&A is cancelled. Bad Idea. Back to the drawing board.
— J.P. Morgan (@jpmorgan) November 14, 2013
Via Fast Company.