The Invisible Bike Helmet: A Collar That Inflates Into an Airbag

Swedish women explain their creation

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Two Swedish design students, Anna Haupt and Terese Alpin, decided to reinvent the bicycle helmet as an exam project, and the three-minute movie about their journey from initial concept to finished product—an "invisible" helmet, now available for about $600—covers a lot of ground without feeling like an info dump. Sexism in the workplace, sustainable living, the undeniable dorkiness of standard bike helmets, and the R&D process are all discussed, and by the time we actually see their invisible bike helmet, the reveal of what's basically an airbag for your head is a bit underwhelming.

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