Insurance Ad Promises Coverage for Cars Sliced in Half by Lightsabers

Lots of insurance policies promise protection from unexpected mayhem. Only DBS in Singapore claims to cover cars sliced in half by lightsabers. And to advertise that promise, Tribal DDB put together quite the eye-catching display: an actual car cut in half and lying in a parking spot. A QR code on the car led curious passersby to the video below, showing a couple of dudes horsing around with lightsabers and precipitating the accident. The footage appears to have been captured by an in-camera, which is part of the ad's offer: Those who sign up for DBS insurance by the end of the year will get a free in-car camera worth $129.