'How You Webinar' Puts a Beat Behind the Business World's Worst Jargon

On24 and Portal A rap about lead generation

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.

This new video for webinar platform On24 is more proof that white-guy rapvertising is never going out of style.

It comes on the heels of last week’s cringey Toyota Swagger Wagon sequel, but instead of hiring some generic actors to rap along with Busta Rhymes, Portal A picked YouTube star DJ Dave, whom you might remember from the time he got REAL in the Whole Foods parking lot.

Why does that make it different? Because DJ Dave actually has some talent.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in