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What happens when you bring techno lyrics to life through fashion models? Apparently, you get a surreal smorgasbord of sex, meteorites, creepy dolls and pink ponies. This British ad for clothing chain H&M was created to launch a new collection by designer Matthew Williamson, who I assume is the Howard Hughes-looking playboy at the end. The spot was directed by Johan Renck, who has done so many big-name videos, he can probably afford his own pink pony.
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