"Bang bang choo-choo train/Eat lunchmeat on the aeroplane." Such are the lyrics in this loopy Hillshire Farm spot via TBWA\Chiat\Day that debuted a while back but hasn't gotten nearly the buzz it deserves. At first I thought it was set aboard Air Force One because of the politician type flashing the victory sign and his Secret Service detail. But then, what's everyone else doing there? I think way too much about these kinds of things. I need to get a life, or more cable stations. The spot's so earnestly silly, it's addictive. I've got that song wedged in my head, and it's shearing off lean slices of brain matter as I type. It's true what they say: Meat is murder.
—Posted by David Gianatasio