Health by chocolate?

Mars Inc., the company responsible for my M&M’s and Snickers addictions, is trying to rebrand chocolate as a health food. According to an article in The New York Times, Mars is rolling out a new line of chocolate products under the name CocoaVia to be sold in health-food not candy aisles. Touting the health benefits of flavanol-rich cocoa (which is said to lower blood pressure and help prevent heart disease), the company is recommending two servings a day, which would add about 300 calories to your diet.