Grey NY tops ‘Fast Company’ innovative list

Grey

Fast Company is at it again. It's weighing in on the most innovative companies in various sectors. Its list of the top 10 innovators in advertising includes some expected suspects, like R/GA, Crispin Porter + Bogusky and Goodby, Silverstein & Partners. There are a couple of surprises, including the No. 1 ranking in advertising going to Grey New York. Fast Company gives the shop its due for creating an in-house production unit that helped it increase operating profit by 44 percent. We're not told what the starting point was, which kinda takes away from the stat. Other ad shops getting FC kudos: Firstborn, Mr. Youth, Mindshare and Trumpet.

—Posted by Brian Morrissey