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More than a few Hollywood stars fancy themselves as eco-crusaders, so it's no surprise that green-friendly marketers see the Academy Awards as a chance to get some high-wattage free advertising. One company in particular that’s feeling the love is Eco-Limo, a 3-year-old car service whose fleet is comprised entirely of hybrid or biofuel-powered vehicles. The CEO of Eco-Limo, the unusually named Y Fray (shown here), is known as the environmentally friendly limo-driver to the stars.
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