GoldieBlox Apologizes to Beastie Boys, Saying It Was Naive Rather Than Malicious

Toy company also donates portion of revenue to charity

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.

Four months after it began, the legal battle between GoldieBlox and the Beastie Boys appears to be winding down, as the band has agreed to drop its lawsuit against the toy maker over the unauthorized use of the song "Girls" in a commercial—in exchange for an apology and a donation to charity.

The apology, posted on the GoldieBlox website, reads:

We sincerely apologize for any negative impact our actions may have had on the Beastie Boys.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in