Getting HIV is just as easy as chewing gum

I think I threw up a little bit in my mouth while watching this scary STD analogy by Lowe Mena Dubai for MTV's "Staying Alive" campaign. Though unnecessarily long (I got it in 15), it makes a fantastic point without using graphic shock tactics. I mean, you wouldn't chew someone else's gum, so why would you swap icky and potentially deadly fluids? The tagline, "Every 12 seconds someone new gets the taste of HIV," might put a little too much emphasis on blow jobs, but I understand that they have to tie it around to the gum-chewing thing.