Find Your Canine 'Doggelganger' With This Pedigree App

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.

The Pedigree Adoption Drive in New Zealand has come up with a fun online project called Doggelganger. It's basically human-to-canine pairing software that matches you with your dog doppelganger. Based on the premise that dogs and their owners often look alike, the application uses facial recognition software to scan your image and pair you with your doggie match. I got paired with a female fox terrier mix, "a gorgeous wee girl" who absolutely loves to fetch.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in