Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
Goodby, Silverstein & Partners has created a bunch of new spots for Comcast with a groovy mix of live action and animation, with characters singing about the cable company in a Moldy Peaches/Juno-esque hipster monotone. See an assload of new ads here. They've also set aside a piece of the Internet, cleverly named Comcast Town, for consumers to nest in. There are customizable rooms à la Animal Planet, and they can be further customized by purchasing new items with Comcast Bucks.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in