Don’t lose your head over those Munchkins

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.


Here’s a Halloween-themed spot for Dunkin’ Donuts. Some guy goes to a Halloween party as the headless horseman, and his lack of a head keeps him from enjoying any Dunkin’ Munchkins. My old office on Boylston Street in Boston was right near Edgar Allen Poe’s birthplace, which looks out onto a Colonial-era cemetery with lots of cracked, weathered gravestones. That view may have inspired his morbid stories. It sure made me feel depressed. Hill, Holliday is threatening to run the “Headless” spot through Nov.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in