‘Don’t be an ass for an ass’s sake’

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.


Mack Simpson of Adverb has put together a list of 10 lessons for young advertising creatives. Here’s No. 4: “Don’t be an ass, dickhead—you ain’t all that. Congratulations. You’ve won an award and, if you’re very talented and very lucky, it’s a Big One. Don’t let it go to your head. No one likes working with assholes, you included—especially if you’re simply an ass for ass’s sake. Karma’s a bitch. Remember, there’s a reason hubris is the most tragic of Greek flaws.”

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in