Cramer-Krasselt's new campaign for Crocs is intended to whimsically tout the footwear brand's Croslite comfort technology. It threatens to cross into kinky fetishistic territory, however, by presenting smiley-faced, oh-so-willing anthropomorphic shoes who hide in your closet and oh-so-lovingly caress your feet with their tiny plastic hands. Oh yeah, work those toes! The tagline is, "Feel the love." I'm tossing out my Jordans the second I get home—all they do is pinch my heels and smell. OK, full disclosure: I wear Keds. But they sure never gave me a sweet lovin' massage.
—Posted by David Gianatasio