Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
Courtyard by Marriott, the largest brand within the world’s largest hotel company, today is launching a new ad campaign focusing on the passions and lifestyle of its millennial guests rather than highlighting the services it offers.
Debuting with a 60-second TV spot tonight on cable sports and entertainment channels—including those of the NFL, MLB and NBA; ESPN; BBC America; Food Network; Discovery; and National Geographic—the campaign is by the Chicago office of mcgarrybowen, the brand’s longtime agency.
The
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in