A partnership between Burger King and Star Trek seems valid, seeing as how their audiences probably overlap about 90 percent. Apparently, the love child of this unholy union is the Kingon, a new race of plastic-faced freaks who raid bachelor pads for collectible glasses and disinterested girlfriends. You can get a sneak peek of the Crispin Porter + Bogusky commercial (and a pre-roll ad) above, via The Wall Street Journal, which reports that BK will be a marketing partner to three summer blockbusters: Star Trek, Transformers 2 and G.I. Joe: Rise of Cobra. Can't wait for BK's G.I. Joe ads, which will surely have killer taglines like "Now you know, and knowing is half the Whopper," or simply, "Eat like Cobraaaaa!"
—Posted by David Griner