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Two years after making one of the most famous PSAs about the Syrian crisis, Save the Children has unleashed a sequel—which follows the girl from the original as she flees the war zone and becomes a refugee.
Lauded for its brutal, cinematic imagery and its creative path to empathy, the original spot, which has 53 million views and counting, imagined if the war in Syria were to happen in London. It used the structure of popular one-second-a-day videos to show an ordinary middle-class British girl's world falling apart over a year, from birthday to birthday, as her country plunges into war.
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