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A new, gay-friendly McDonald's McCafé ad in Taiwan has predictably stirred up opposition from local religious groups, who are demanding a boycott.
The ad, by Leo Burnett, shows a boy coming out to his father by writing it on a McCafé cup—and his father seeming to react poorly, at least at first. (Because until Denny's expands to Taiwan, McCafé has to be the place where people have difficult talks.)
The Alliance of Taiwan Religious Groups for the Protection of Family is leading the incitement to boycott.
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